Guest: Sadaf Beynon
🚀 Big news! Push to Be More is transforming into something new—welcome to Conversations That Grow!
After three years of deep conversations with business leaders, Matt Edmundson reveals why it’s time for a change. In this special episode, Matt sits down with Sadaf Beynon to share the surprising insights he’s gained about vulnerability, connection, and the magic that happens when people open up on a podcast.
Listen as they announce exciting changes, including Sadaf stepping into the host role and the podcast’s sharper focus on how conversations fuel business growth and influence.
Don’t miss this honest chat about the power of meaningful dialogue—and why even the best things sometimes need to evolve. Hit subscribe and get ready for what’s next!
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Matt Edmundson
00:00:13.920 - 00:01:50.110
Well, welcome to Push to Be More the podcast, with me, your host, Matt Edmundson. Although it's fair to say that I'm not going to be your host much longer. In fact, this is my swan song. I've been sacked, ladies and gentlemen.
No, that's not quite true at all. But today's podcast, podcast is a little bit different.
I'm sat with the show's producer, Sadaf, who is on screen, and we're going to talk about some of the changes which is coming to the podcast, why those changes are happening and what other notes you've got on your, your computer there to tell me what we need to talk about.
So if you've been a regular to the show, you will know this podcast is all about how we get a hold of leaders and people and ask them what they do to, you know, push to Be and More is the title of the show. Like what challenges? I always like this sort of conversation around challenges.
You know, like, what challenges have you had to face that you've sort of overcome? To be was always about what does that look like, how do you fill your tank or how do you recharge your batteries?
Or, you know, sort of phrases like that, like, what is being? What does that look like for you? And then more is all about growth.
You know, what does the next five years look like and how are you going to get there kind of thing. And so we never really had a structure or a structured series of questions to the podcast.
It was always like we were going to ask questions around those three pillars and to see where the conversation take took us, really. And we've been doing Push now for a couple years, I want to say.
Sadaf Beynon
00:01:50.150 - 00:01:52.478
Almost three, three, four.
Matt Edmundson
00:01:52.534 - 00:03:17.912
I don't know, it's been a while. It has been a while and I've enjoyed pretty much every episode. I. I'm trying to think if there's.
I can look back over like, ep, the E Commerce podcast, which is the other show that I do, I can look back at that and I can go, well, there were some guests that weren't as good, you know, as we were learning on the job. But I think with Push, I've.
I can't think of anybody which I didn't enjoy talking to, I think predominantly because it got quite personal quite quickly. Whereas with E Commerce Podcast, it's all about, you know, it's all about like, the education aspect of it. And so sometimes that's good.
Sometimes people can be a bit salesy. Sometimes people run out of things to say. But when it's Your personal story, it's. I think it's different.
Um, and so I've thoroughly, thoroughly enjoyed every single episode. So if you've been on the show, thank you for coming on and being a guest.
It's been great, and I really enjoyed talking with you, really enjoyed getting to know you and the stories and made some really good friends as a result of doing this podcast. Some really interesting opportunities as a result of this podcast.
But like all good things, they must change and adapt and evolve and pivot, and the paradigm must be different. Aligned. The. But the paradigm needs to be aligned better. So we need to pivot to, you.
Sadaf Beynon
00:03:17.936 - 00:03:21.380
Know, make sure we get all the business lingo in there.
Matt Edmundson
00:03:21.920 - 00:03:28.136
Yeah, yeah, yeah. All the words that I just hate. My. The word I hate the most, by the way, is ping.
Sadaf Beynon
00:03:28.248 - 00:03:28.680
Ping.
Matt Edmundson
00:03:28.760 - 00:04:18.458
Yeah, Ping me an email. I'm just like, I just want to ping you in the face. I'm really sorry. It's just I want to ping you and ping you.
You can't see what I'm doing if you're listening to the joke. And I'm just kind of like.
And so anyway, this is not a show about business language that might detest, but it is time to think things through and have a bit of a different direction, a different way of doing things. Because I think our business needs from the podcast have changed. What we're doing has changed.
And I also think the people that we have on the podcast, I think it. That's probably going to change.
So there's a whole lot of things which are going to change, basically, and we're going to talk through what they are and why we're doing them. Is that right? Have I got that right?
Sadaf Beynon
00:04:18.514 - 00:04:19.338
I think so, yeah.
Matt Edmundson
00:04:19.354 - 00:04:20.570
You've got the notes on the computer.
Sadaf Beynon
00:04:20.650 - 00:04:21.750
Well, it went off.
Matt Edmundson
00:04:24.130 - 00:04:30.612
There you go. Oh, that was an interesting noise. Okay, so what's your first question?
Sadaf Beynon
00:04:30.716 - 00:04:34.196
Okay, so, Matt, tell us why you.
Matt Edmundson
00:04:34.348 - 00:04:41.604
Remember, get close to the microphone. Yeah, yeah. Every single time. If you don't get too comfortable when.
Sadaf Beynon
00:04:41.612 - 00:04:42.868
I'm hanging out, let me just.
Matt Edmundson
00:04:42.924 - 00:04:48.884
On the podcast with you, I'm pushing more. It's true to say that you and I have co hosted a podcast called Pod Junction.
Sadaf Beynon
00:04:48.932 - 00:04:49.204
Yes.
Matt Edmundson
00:04:49.252 - 00:04:57.582
For a little while together. We've done like 60 or 70 episodes, and so we're quite used to this conversation.
I mean, I don't know if we've ever done a push podcast from the studio here.
Sadaf Beynon
00:04:57.686 - 00:04:59.342
Yeah, the one you did with me.
Matt Edmundson
00:04:59.446 - 00:05:13.770
The one I did with you was here. Okay. Was that push or was that. What's the story? Both Was it? Oh, well remembered me. So I've completely lost my train of thought.
What was I talking about?
Sadaf Beynon
00:05:14.070 - 00:05:17.054
You're probably going to say something about me and my inability to use a mic.
Matt Edmundson
00:05:17.102 - 00:05:46.348
Oh yeah, yeah, yeah, yeah, yeah. That's exactly what I was going to say. So we have this show. I say we have, we had this show because I've also.
I made the jest about being fired at the start. I was definitely fired from Pod Junction. So you've kicked me off that show. So we don't co host anymore. So it's like, mate, it's too boring.
We're going to end that whole, whole, whole thing. But every single episode, without a doubt, I would say to you, microphone, you have this aversion just being near the microphone.
I don't know what it is.
Sadaf Beynon
00:05:46.404 - 00:05:47.800
I forget that it's there.
Matt Edmundson
00:05:48.820 - 00:05:58.184
Big bright metal thing in front of your face. How can you. I don't know, I can, I can see this, this thing.
Sadaf Beynon
00:05:58.352 - 00:06:04.024
You know what? It only happens when I'm in person, not when I'm recording on.
Matt Edmundson
00:06:04.192 - 00:06:11.320
Like if you're doing like. Okay, so if you're doing like a, an interview with somebody online, you mean? Yeah, well then you just.
Sadaf Beynon
00:06:11.360 - 00:06:14.488
I can figure that bit out. It's just this when I'm in the co host.
Matt Edmundson
00:06:14.544 - 00:06:16.680
It's cuz you. I think it's because you move a lot more.
Sadaf Beynon
00:06:16.720 - 00:06:17.340
Yeah.
Matt Edmundson
00:06:17.680 - 00:06:19.340
You're a lot more animated.
Sadaf Beynon
00:06:20.080 - 00:06:21.608
Yes, that's probably true.
Matt Edmundson
00:06:21.704 - 00:06:25.496
Yeah, it's probably true. Anyway, now we've got the microphone. What was the question?
Sadaf Beynon
00:06:25.648 - 00:06:34.580
So tell me. I know you've just said that you what you enjoyed about Push to be more. Tell us what you learned from it.
Matt Edmundson
00:06:35.520 - 00:11:19.848
What did I learn from it? Here's the interesting thing about that podcast. It was the first podcast we did that didn't talk about a business topic. Right.
So with E commerce podcast we talked obviously about E commerce. With Pod Junction we talk about Pod. Well, we used to talk about podcasts. You do it all. Now I don't talk anymore. I'm still sore and bitter. It's fine.
But you know, I mean there was, there was a topic to talk about. With Push, there wasn't a topic. The topic was the person that was in front of me.
And it was, it took me a while to realize this actually, that the podcast itself was deeply, deeply personal. I mean deeply personal.
I remember Chris George, I think it was who came on the show, he said to me at the end of the first time because he'd been on E commerce podcast and I said, george, you'd be great. Sorry, Chris. You'd be great. Come on to the push show. He's like, sure, man, let's do it.
And we talked, and he said to me at the end of the podcast, it's something that's always sort of stuck with me. He said, matt, how is it? I told you more things about my life in the first 30 minutes, and I have some of my closest friends now.
You've got to bear in mind that if I go with you to the pub, right, which is very British, or at least it was, we don't tend to do it anymore. Go to a coffee shop, spend an amount of money on coffee. The topic that we talk about and what we talk about is, is good.
But if I've not met you before, right, and we go grab a coffee or we go grab a. A beer, then we're like, we're going to talk about football. I might talk about my family, might talk a little bit about the business.
I mean, it's, it's all very guarded conversation because I don't know you.
And if, if, if we got together in the pub for the first time, and the first question I ask you is, so if you could have anybody on a podcast, who would it be and why? They just need to have had a really big impact on your life. You're going to go, will you just get away from me? You are? Yeah.
You're just going to think you're nuts, Right? Especially when I follow up with the question, so what's the biggest challenge you've had in life that you've had to push through?
Those two questions are not questions you ask the first time you meet somebody. Right? They just, they're just not.
And so when you think about those questions and the vulnerability that is required to answer them, it becomes this really extraordinary idea, because, like I say, you just wouldn't do it in the pub. But if I do it on a podcast, for whatever reason, that seems totally fine and totally reasonable to go and ask those questions.
And every time I ask them, and the favorite. My favorite question by far is always if you had a podcast question.
And so if this is the first time you're listening to the Push Podcast, by the way, a very warm welcome to you.
But I tend to start off every episode, because we were a podcast business, by saying, listen, this show sponsored by Pod Junction or Orion Media, as it used to be called in the early days, and, and we're a podcast agency, right? So I was very interested in that. If you did have your own podcast and you could have a guest on anybody from your past or your present.
The only caveat being that they've had to have had a big impact on your life. Who would be your guest and why? We've had people open up about long lost relationships with their dads, people like Tony Robbins.
Jesus was quite popular, as was. We're not popular. We had one answer with Dolly Parton.
And that, I mean, apart from the fact that instantly surprised me, it just led to the most wonderful conversation, right? Because I'm like, well, why? What is it about? Because I'm nosy, right? What is it about Dolly?
And so I'm asking these really deep personal questions and I'm getting answers straight away and I'm asking why? And nobody is batting an eyelid. No one's going, just leave me alone and stop asking me these really awkward questions, you weirdo.
I mean, which is the response I would get at the pub. And so I think, coming back to your question, really long answer to your question. But my, the thing that I've.
That has surprised me about it, the thing that I've enjoyed most about it, are the same thing. And that is how easy it is with the preface of a podcast to actually get people to be instantly vulnerable about their lives.
And that always, always, always makes a much more interesting conversation and a much more interesting podcast. Does that answer your question?
Sadaf Beynon
00:11:19.904 - 00:11:36.152
It does, it does. I think it's really. You're right. I don't know whether it's that you've got a. You've committed to this time of being of chatting.
So you, it's in the diary, you're online, you're ready to go, and you're ready to just answer anything, whatever comes at you.
Matt Edmundson
00:11:36.256 - 00:11:36.680
That's right.
Sadaf Beynon
00:11:36.720 - 00:11:41.170
It's a different mindset almost as opposed to, as you were saying, it is a beer.
Matt Edmundson
00:11:41.250 - 00:13:10.956
It is. And especially, especially when you do it with business leaders. Right.
So in the context of a podcast with a business leader, again, the same principle applies. I can ask, it feels like just about any question about their business and they will happily answer and have a conversation.
Whereas again, if I was the first time I met you and asked you those questions in like a networking event, you'd be like, just back off, dude. Don't get so, so intense so quickly. But in the podcast arena, it's perfectly fine.
And so what you find then as a result of that is it accelerates a relationship. And so you. Not with everybody, you don't instantly form like a really good friendship with everybody. I wouldn't claim to do that.
And in fact, actually some people after the podcast can withdraw.
This is really interesting idea that a friend of mine told me about, because I was talking to him about it, and he said to me, said a pastor friend of mine, he said, actually, when people can be.
When people are raw and vulnerable and divulge details, it's not always a good thing because they understand that you know more about them than most people do, and as a result, they can withdraw from you.
And so he said, you know, he's lost friends because of what they've told him, but then get uncomfortable with the fact that they've been that vulnerable and raw with him. Does that make sense?
Sadaf Beynon
00:13:10.988 - 00:13:11.484
Yeah.
Matt Edmundson
00:13:11.612 - 00:13:35.510
And so I think when you have that kind of vulnerability on the show, people. Not everybody, but some people do, and they. They. They don't really want anything to do with you.
Not because of you, but just because of the way that that whole thing was like, I'm just not comfortable post show actually sharing what I shared. That said, we've never had anybody come back to us and say, please don't put the episode out.
Sadaf Beynon
00:13:35.550 - 00:13:36.246
Yeah, that is true.
Matt Edmundson
00:13:36.278 - 00:14:35.370
Yeah. We've had people come back and say, do you mind cutting this section out? And we're like, sure, man, of course.
But never really don't put the episode up.
But what I have found is actually because of the depth and the vulnerability in the conversation that we have, then I have become very good friends with a lot of those people. Does that make sense? And I really, really like that. I was. When we started the show out, I started to.
I got people on the show who were friends, and one or two of those, actually, it really. Our friendship has evolved and got deeper, if that makes a result of it. Yeah, as a result of it, which I think has been super helpful.
A lot of business relationships, which is good. That's. That's come out of it. And so, yeah, I'm, I'm. I think that's been fantastic. And that I. I really treasure that. And I think that's been.
That's been wonderful in so many ways.
Sadaf Beynon
00:14:35.450 - 00:14:48.730
Yeah. I like what you said, that it was separate from business, and it was. These conversations were.
Even though you were talking to business leaders, you were networking with them, but the conversations weren't necessarily to do with your own business.
Matt Edmundson
00:14:48.850 - 00:14:50.260
Yeah. Yeah.
Sadaf Beynon
00:14:50.340 - 00:14:51.796
That's quite refreshing, isn't it?
Matt Edmundson
00:14:51.868 - 00:15:32.680
Yeah.
And I didn't want to do just another leadership podcast, you know, I didn't want to do another podcast where it's like, well, tell us your top 10 tips for leading. It's just like this. There's a lot of those out there, and actually, they do that a lot better than me.
And I didn't want to do a podcast that was around an expertise. So if I did a leadership podcast that's about expertise, and I didn't want to do another expertise podcast, I.
We do a podcast called what's the Story? Which is similar to be Push. And. And I. I really enjoyed the digging into people's stories and finding out what makes them tick.
And so to have the opportunity to do that for as long as I have has been marvelous.
Sadaf Beynon
00:15:36.140 - 00:15:42.564
So. So we have now decided to. Do you want to say it or should I say it?
Matt Edmundson
00:15:42.652 - 00:15:46.236
No, no. You. You. I refuse.
Sadaf Beynon
00:15:46.348 - 00:16:18.526
Okay. No, we are. We're going to change things a little bit.
So as you were saying about your digging into people's stories, and that's been really interesting and fun and, like, personal growth, I'm sure probably has come from some of those conversations as well. Right. So I think that's something with conversations that grow is what we are wanting to dig into a little bit more. So we're focusing on.
So even your first question to your guests was, well, hang on.
Matt Edmundson
00:16:18.678 - 00:16:21.742
Conversations that grow. You need to explain that.
Sadaf Beynon
00:16:21.926 - 00:16:25.918
Okay, can we cut this bit out? Can you ask the question to me? Then? Let's do it that way.
Matt Edmundson
00:16:25.974 - 00:16:27.230
Josh, let's not. Cut this bit out.
Sadaf Beynon
00:16:27.270 - 00:16:32.702
Josh, cut it out. Cut it out. How does it go?
Matt Edmundson
00:16:32.886 - 00:16:35.130
Cut it out. Yeah, cut it out.
Sadaf Beynon
00:16:35.590 - 00:16:38.250
I was slaughtering someone there, I think.
Matt Edmundson
00:16:39.500 - 00:16:44.480
Yeah. Josh, definitely don't put this up. And if you're listening to the audio, go check out the YouTube video.
Sadaf Beynon
00:16:46.780 - 00:16:54.612
Okay. Matt, you. Yeah, you asked me. Then let's.
Matt Edmundson
00:16:54.676 - 00:16:59.892
Well, let me. I'll ask you about it, but you need to make some kind of bridge, because I think I was. I finished talking.
Sadaf Beynon
00:17:00.036 - 00:17:00.452
Yeah.
Matt Edmundson
00:17:00.516 - 00:17:10.210
And so just make some kind of comment like, oh, okay. So, well, now that's great. But now, obviously, there's some changes are coming afoot. Effort, but we're pivoting.
Sadaf Beynon
00:17:11.830 - 00:17:15.150
I don't know what the last thing you said was, but it doesn't matter.
Matt Edmundson
00:17:15.190 - 00:17:16.158
Okay. I can't remember.
Sadaf Beynon
00:17:16.254 - 00:17:17.726
Okay. Josh will know.
Matt Edmundson
00:17:17.798 - 00:17:18.530
Yeah.
Sadaf Beynon
00:17:20.230 - 00:17:29.550
Okay. All right. Well, yeah, thanks for that, Matt. No, no, that's great, Matt. Thank you. So we are making some changes.
Matt Edmundson
00:17:29.710 - 00:17:45.802
Yes, we are. I like the use of the word we. Yes. So, yeah, there are gonna be some changes coming up in the podcast and the.
We'll tell you what the changes are, but should we talk about why we're making the changes?
Sadaf Beynon
00:17:45.866 - 00:17:46.250
Yeah.
Matt Edmundson
00:17:46.330 - 00:17:48.938
Would that help? Clarify, maybe.
Sadaf Beynon
00:17:49.034 - 00:17:49.786
Yeah.
Matt Edmundson
00:17:49.978 - 00:20:15.258
So this all came out of our conversation around Pod Junction. And so we were co hosting Pod Junction, which is a podcast about podcasting. Very meta, we should call it the Meta Podcast Doll. Missed that one.
And you quite. I mean, Pod Junction has changed over the last few months. You've taken much more of a leadership role in that.
And you quite rightly pointed out that actually the way we were doing Pod Junction didn't align with the people that we were trying to serve, which it pains me to say is actually quite a true statement. And so it needed to pivot to a different paradigm. Yes, I am making the inverted comments with my fingers, if you're listening to the audio.
But it was quite right. Pot Junction needed to change. We'd experimented with it and we felt like, right, actually to really get this to where we need to.
Well, to where we need to serve people, we do need to make some changes, right? And so we were like, well, actually, that's a fair question. Do we then need to change this podcast Push?
Because Push was always was part of, in effect, Pod Junction, wasn't it, to network, to connect with people, CEOs, business leaders, meet them, share stories and so on and so forth. Which was. Which was always good. But did we want to change that and did we want to take this opportunity?
Now I understand what Pod Junction is a lot more because that has changed quite a bit. Do we want to reevaluate? And as much as I love doing Push, and I do, there's only so many hours in the day, I. Only so many hours.
You have only so many hours the production team has. And so I didn't want Push just to be a passion project. I wanted Push to be very much a case of this is something that needs to.
Needs to make sense for the business. It can't be a big cost to the business from an opportunity point of view.
And so I think all of those things together we were like, well, let's rethink it. And so that's what we did. And it's. Well, first of all, Push to Be More, get the Right podcast. Push to Be More is changing its.
Sadaf Beynon
00:20:15.314 - 00:20:18.630
Name to Conversations that Grow.
Matt Edmundson
00:20:19.250 - 00:20:28.010
And the host is changing from Edmundson to Sadaf Banan. So you have taken over yet another one of my podcasts.
Sadaf Beynon
00:20:28.090 - 00:20:32.762
I have over a map and so.
Matt Edmundson
00:20:32.866 - 00:20:49.430
I just have E Commerce podcast left. And so once I. At some point you're going to come for that one, aren't you? But no, no, I mean, just thing aside. So they're two big changes.
I Mean, a name change in a brand changes is. Is what it is. Why Conversations that grow.
Sadaf Beynon
00:20:49.550 - 00:22:03.080
Okay, so I. You've touched on the branding and the name. Yes. That's changing, but the heart of the podcast is still going to be the same. So.
Sorry, what was your question? I don't know. Okay, the name change. The name change is to reflect the. The podcasting element of what we do.
So we believe that with conversations that we have, that Matt had on Push to be more that we have outside of the studio, they can really be quite influential in how they shape us and the direction that we end up taking in our lives. And not every conversation, but there will be some. And everyone's got those maybe one, maybe two, maybe, maybe 20, whatever it is.
And the point of the name change was to reflect that and to also then to talk about how the power that conversations have so not just what's happened historically, the conversations that we've had, but what we can do moving forward. So how can we. How can we influence our business, Our businesses with conversation? What does that look like?
Or how can we build influence with conversation?
Matt Edmundson
00:22:03.820 - 00:22:12.756
So hence the name Conversations that grow. Conversations that grow us, that grow our business, that grow each. Do you know what I mean? It's just like conversations that lead to growth.
Sadaf Beynon
00:22:12.828 - 00:22:13.412
Yes.
Matt Edmundson
00:22:13.556 - 00:22:19.444
It's just a bit too wordy, but in effect, it's what it's going to be, isn't it? So the format of the show is going to stay the same.
Sadaf Beynon
00:22:19.532 - 00:22:19.844
Yes.
Matt Edmundson
00:22:19.892 - 00:22:24.942
Is that right? So if I came onto your podcast, are you still going to ask me the podcast question?
Sadaf Beynon
00:22:25.126 - 00:22:33.374
No, actually, I am not. Just not that one. My first question is going to be.
Matt Edmundson
00:22:33.462 - 00:22:34.830
Oh, I've not heard this.
Sadaf Beynon
00:22:34.870 - 00:22:35.630
No, you haven't.
Matt Edmundson
00:22:35.710 - 00:22:37.490
Okay, come on. Drumroll.
Sadaf Beynon
00:22:38.150 - 00:22:46.330
This might be the one and only question because it depends on where it goes. But what's one conversation that you've had that's changed the direction of your life?
Matt Edmundson
00:22:46.710 - 00:22:48.180
That's a brilliant question.
Sadaf Beynon
00:22:48.350 - 00:22:49.384
Then just see where that goes.
Matt Edmundson
00:22:49.432 - 00:23:44.730
Yeah, yeah, yeah. I love that. I love that because actually that. What that does and what I found with Push is that question, which I think is. Is really good.
I genuinely do. I think it's really good. It's going to create a space for the guest to decide what they want to talk about. Right.
And what they feel comfortable talking about and how deep and how vulnerable they want to go. And so when you're doing the pre calls with the guy, I assume you're still gonna do pre course.
So when you share that question and you're like, I don't want to know the answer. If you're like me, I don't want to know the answer until the show. I want to be able to respond live.
It's like you, obviously, that can be any conversation that you've had, and you go as you know, feel free to go as deep as you would like. Yeah, I'm okay with that because I. I love it. Yeah, I think that's great. So. So how would you answer that question?
Sadaf Beynon
00:23:44.850 - 00:23:55.946
Oh, wow. I don't know. I have to think about it. There's so many conversations. I think some yes, some big, some small.
Matt Edmundson
00:23:56.098 - 00:24:01.914
Yeah. And I think. So that means it's definitely a question that you need to give to the guest beforehand.
Sadaf Beynon
00:24:01.962 - 00:24:03.914
Yeah. Which I do. In the call. Yeah.
Matt Edmundson
00:24:03.962 - 00:24:13.100
Yeah. And because I think you'd want to have time to think about it and think about what answer you want to give. Okay.
So that's the question you're going to start off with. And then the shows.
Sadaf Beynon
00:24:13.180 - 00:24:15.692
That might be the question. I. Yeah, yeah.
Matt Edmundson
00:24:15.836 - 00:24:18.720
And where you go from there and just talk about whatever.
Sadaf Beynon
00:24:19.540 - 00:24:25.404
Yeah. So it can be a business conversation, it can be a personal one. It can be a blend of the two, which we often found.
Matt Edmundson
00:24:25.492 - 00:24:26.044
Yeah.
Sadaf Beynon
00:24:26.172 - 00:24:30.160
Pushed. And we. Yeah. So it's not completely changing.
Matt Edmundson
00:24:30.580 - 00:24:37.210
Love that. Love that. And why are you hosting it rather than me? Because that'd be a big question. People have got in their heads.
Sadaf Beynon
00:24:38.430 - 00:24:40.486
Why am I hosting it instead of Matt?
Matt Edmundson
00:24:40.518 - 00:24:44.050
This is your opportunity to say, because I have a much better podcast host. What's wrong with you?
Sadaf Beynon
00:24:44.430 - 00:24:45.810
I'm not sure right now.
Matt Edmundson
00:24:47.550 - 00:24:48.930
That's what I would have said.
Sadaf Beynon
00:24:49.710 - 00:25:03.128
Because Matt thinks I'm. No, I'm hosting it because I am also. Because going back to what we're saying about Pod Junction, we're connecting the two.
Um, more so than we did with Push.
Matt Edmundson
00:25:03.224 - 00:25:03.496
Yeah.
Sadaf Beynon
00:25:03.528 - 00:25:06.792
And so it makes more sense to have the same person.
Matt Edmundson
00:25:06.896 - 00:25:07.272
Yeah.
Sadaf Beynon
00:25:07.336 - 00:25:09.592
The one. The one contact person. Rather than.
Matt Edmundson
00:25:09.696 - 00:25:10.072
Yeah.
Sadaf Beynon
00:25:10.136 - 00:25:11.368
More than one touch.
Matt Edmundson
00:25:11.464 - 00:27:20.654
You know, the one face with that. And actually that. That. I think that will work quite well. I think, you know, it'll put you in touch with people that you will be working with.
Impression, with projection. I think it'll be great. And I'm excited for it. I genuinely am. I think it's. I'm hoping it will give it.
The thing with Push was Push was always one of the. It was always the last podcast on the list, wasn't it? In some respects. Because we.
We had E Commerce podcasts, we had Pod Junction, and then sometimes we'd have guests for Push, sometimes we wouldn't well, we should probably go get some guests and I. The thing that I'm looking forward to is actually not being an afterthought, but being. Yeah, like prime center to actually what you're trying to do.
Because I think conversations that grow tie very much in with the, the. What's the word I'm looking for? The, the theology of Pod Junction. Yeah.
So the, the systems, the way you use podcasting to grow your business, you're in effect using conversations that grow to model how to do that for Pod Junction clients as more. As much as anything. Right. As well as having great conversations. It's going to be a great sort of teaching thing, isn't it, and learning thing.
And I think that that in itself is. Is great. And I think that was a big part of the reason why I thought you should probably do that.
And so, yeah, I think it's going to be fascinating to see the sort of the second phase of Push to be More. We've pushed, we've been, now we're more, now you're more. And it's as simple as that.
So, yeah, so I think it'll be interesting, like I say, to see how this, this comes out. And obviously I wish you all the best with it.
And if you're listening to the show or watching the show, make sure you stay subscribed because I think actually it's just going to go up another level and I think the conversations will be better. I do. And I think it's going to be really quite interesting.
And of course, if you'd like to come onto the show and share your stories, get in touch with setf. Um, I would say push to be more dot com. You can probably still use that web URL, but what's the new one?
Sadaf Beynon
00:27:20.742 - 00:27:22.318
conversationsthatgrow.com.
Matt Edmundson
00:27:22.374 - 00:27:23.502
Did we get the dot com. Did we?
Sadaf Beynon
00:27:23.526 - 00:27:24.398
We did, yeah.
Matt Edmundson
00:27:24.494 - 00:28:32.850
Fantastic [email protected]. you can also find it there. So don't be surprised if the podcast artwork and branding and name changes in your podcast playing.
You're like, what, what's this? Conversations that Grow. I didn't subscribe to this, so you're probably going to have to put a little note on the start of every episode.
Aren't you going, this is the new name for Push to be More. And I am the new Push to Be More formally hosted by Matt, who is now unemployed.
So, yes, it's funny, Andrew Hartshorn, who was on the podcast recently and he, he talks a lot about building a business. He says you either build a lifestyle business or you build A business to sell it. That's his big thing.
And he and I talk a lot because we're both into acquisitions and he was like one of the big litmus tests. He's put this on LinkedIn a lot, if you follow my LinkedIn is if you didn't turn up to your business for six months, would it survive without you?
And I'm like, hmm, I don't even know if I'm going to be allowed back in six months.
Sadaf Beynon
00:28:33.630 - 00:28:36.010
The business, change the keys and the locks.
Matt Edmundson
00:28:38.130 - 00:28:59.914
Yeah, that's exactly what's happening here is. Which is a. I actually think it's a wonderful thing. But that's just me. So, yeah, make sure you stay subscribed to the show. Let us know what you think.
Hopefully this is sort of cleared up what's happening and why. But any, any questions, obviously get in touch, let us know and you can reach me on LinkedIn. Just go search. Matt Edmundson, you're on LinkedIn.
Sadaf Beynon
00:28:59.962 - 00:29:01.690
I am Sadaf Banan.
Matt Edmundson
00:29:01.770 - 00:29:50.810
Yeah, we'll put the links to both of those in the show. Notes say that. I don't know if we will. I'm sure you will. We will, but come follow us. Come say your questions. It'd be great to hear from you.
But yeah, thanks for being with me all this time. Genuinely loved it and I dare say, am I coming back onto conversations? Am I going to be allowed? I'll do all the ad reading.
This podcast is sponsored by, so hopefully I'll be back. I might do the odd one here and that special guest appearance. Yeah. But Blast from the past.
A Blaster probably should stay in the past is probably more correct. But genuinely loved it and really appreciate it.
Appreciate you guys listening and staying connected with what's going on and I look forward to the next chapter. So, yeah, that's it from me. I'm signing off from Push to be more. God bless you. Bye for now and from you, bye for now.